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In this mysterious world, there are different types of people. Due to individual differences, all people differ in terms of their way of thinking, beliefs, etc. People’s attitudes toward the…

Professor Fisher has enumerated three principles of experimental design. 01. The Principle of Replication, 02. The Principle of Randomization, and 03. The Principle of Local Control. An experiment’s quality is…

Experimentation or experimental research is one in which independent variables are manipulated to determine their effect on the dependent variable. The main objective of experimental research is to access the…

Nonresponse error is always a potential problem with mail surveys. Individuals who are interested in the general subject of the survey as more likely to respond than those with less…

In survey research, it is common to have errors. Survey errors may arise from different sources. Broadly, we can classify these errors into two types. Types of error in survey…

Data is everywhere and it is the key to unlocking insights that can help businesses make informed decisions. While primary data is collected using surveys or interviews, secondary data is…

A research proposal has several components. The components may vary passed on the types of research. But in general, a research proposal may have the following components: Executive summary or…

The research process consists of a series of steps necessary to carry out the research efficiently & effectively. The research process may vary based on the types of research. But…

Business research is undertaken to reduce uncertainty and give more focus on decision making. In more unaware of a business problem. Alternatively, someone may be scanning the environment for opportunities.…